specialist operating divisions connected through one commercial interface
Malaysia · Global B2B supply network
Driven by Supply.
Defined by Quality.
Built for the Future.
Seven integrated businesses connecting cargo movement, qualified sourcing and buyer-ready coordination across essential products and materials.
07Core businesses
1,055Mapped products & services
24 yrsRock salt experience
Sea cargoTextile chemistryFood ingredientsRock saltIndustrial materialsCoconut oilsPalm oleochemicalsTowels & bath linenSea cargoTextile chemistryFood ingredientsRock saltIndustrial materialsCoconut oilsPalm oleochemicalsTowels & bath linen
Company introduction
Confidence, built into the supply chain.
INI was founded on a simple yet powerful belief: business should deliver more than a product or service—it should give customers complete confidence that they are receiving nothing short of the very best. Building on more than 24 years of experience in the rock salt industry, we began by supplying pure Himalayan rock salt, renowned for its natural mineral composition, to the culinary, seafood-processing and value-added food industries.
Rather than accepting the inefficiencies of conventional trading, we took on the challenge of developing greater control across the entire supply chain—from sourcing and production to logistics and final delivery. This supply-chain-driven approach enabled us to reduce costs, improve consistency and create lasting value, transforming one-time customers into long-term business partners.
Today, INI has grown into a multimillion-dollar enterprise with seven operating divisions, including a complete range of towels, all united by one commitment: to deliver exceptional quality, dependable service and solutions that consistently exceed expectations.
technical categories mapped for direct catalogue navigation
of hands-on rock salt industry experience
connected brief aligning commercial, technical, packing and logistics decisions
Seven connected businesses
Depth where it matters.
125 service capabilities 01
Sea Cargo & Integrated Logistics
End-to-end coordination across sea freight, transshipment, terminals, storage, distribution, material handling, bulk movements and specialised cargo.
40 technical categories 02
Colours, Textile & Food Ingredients
Textile dyes and auxiliaries, industrial colourants, food ingredients, aluminium lakes, blends and a halal-certified food-colour portfolio.
196 catalogue products 03
Rock Salt & Salt Products
Bulk, graded, culinary, industrial, décor, wellness, animal-care and private-label formats backed by 24 years of hands-on sector experience.
26 procurement categories 04
Industrial Chemicals & Cleaning Materials
Petrochemical intermediates, polymers, resins, minerals, industrial materials and formulation inputs for detergent and cleaning systems.
86 catalogue products 05
Coconut Oils & Derivatives
Crude, virgin, RBD, fractionated and specialty oils alongside coconut-derived ingredients, with formats from 1-litre bottles to 200 kg drums.
197 catalogue products 06
Palm Oils & Oleochemicals
Palm and palm-kernel oils, food fats, oleochemical building blocks, surfactant inputs, phytonutrients, biofuels and refinery co-products.
24 published SKUs + custom programmes 07
Towels & Bath Linen
Cotton towel programmes for homes, hotels, institutions, wellness, sport, wudhu, resorts, children and utility use, with custom and private-label options.
Comprehensive by design
From a product family to the exact line item.
The catalogue maps every supplied document into navigable divisions, collections, categories, subgroups and individual records. Search by name, family or application context, then send the relevant item with your enquiry.
Search all catalogue recordsReady when the brief is
Tell us what has to move, match or arrive.
Start with the exact name, specification, quantity, packing, destination and timing. Our team will identify the next useful questions.